This past spring and summer, I led a series of four webinars for AASLH on the basics of marketing and … More
As a native of the east coast, I had never heard of Glensheen Historic Estate in Duluth, Minnesota until I … More
I’m excited to share that, after the success of my first webinar for AASLH, Social Media 101 for Museums and Historic … More
As I write this, I’m enjoying an amazing conference in Indianapolis, Indiana, where I’m representing AASLH at the National Council on … More
**Update 2/10/17*** Now that the webinar is over, you can buy a recording from the AASLH website. It’s $15 for … More
I recently finished reading Cities, Museums, and Soft Power by Gail Dexter Lord and Ngaire Blankenship. Certain parts of the book … More
While searching through old AASLH blogs earlier this month, I came across a fantastic “profile” of Mark the Mammoth, the … More
How can you use energy and time to market successfully without a big budget? Here are three ideas to jump start the creativity and scrappy determination you’ll need to communicate the value of your museum to your audience without spending big money on advertising.